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How to Build Your Personal Brand - with Lofti

at General Assembly - Penn Quarter

(2568)
Course Details
Price:
$65
Start Date:

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Location:
Penn Quarter
509 7th St NW 3rd Fl
At E St NW
Washington, District of Columbia 20004
(Map)
Description
Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 20
Teacher: Karianne Wardell

Flexible Reschedule Policy: This provider has flexible, free rescheduling for any-in person workshop. Please see the cancellation policy for more details

What you'll learn in this branding training:

Start with creative exploration and deep diving into the brand of you. Empowered with creative exploration of your brand story while connecting to your personal purpose. Self-reflection exercises, step-by-step instruction, and best practice resources to identify your vision, audience and message and grow your career.

Interactive worksheets to craft a set of brand values and positioning statement so you can share your brand in a compelling way through tighter talking points, smarter social media and stronger in your professional bio.

Takeaways

  • Deconstruct the elements of a successful personal brand
  • Identify your target audience and learn how to decipher the best way to communicate to and engage with them
  • Uncover the unique identifiers that differentiate you​/your personal brand​​
  • Find clarity on your story through guided meditation and explore a process to create a clear message for your brand
  • Learn smarter ways to talk about your career or professional goals in an authentic way, that incorporates your unique personality.


School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

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Refund Policy
If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.

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School: General Assembly

General Assembly

General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

What began as a co-working space in...

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